Spend with Pennies

  • Discovery & Strategy
  • Web Design
  • Branding

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Spend with Pennies is a recipe website focused on easy home-cooked recipes.

Partnering with Bill Erickson for development, I refreshed the existing Spend with Pennies brand through an updated color palette and icon set, as well as an updated website design focused on simplicity and user experience. We reorganized the navigation to make the most important content easy to find and designed the site in “modules” that made it easy for the Spend with Pennies team to create new landing pages in the future. The design focused on mobile-screens first to create an excellent experience regardless of the device the user is using.

Let's make something awesome together